The One Google Tool Most Christian Businesses Aren’t Using

When most Christian business owners think about Google, they think of search results, Google Maps, or maybe even their Google Business Profile. But there’s one powerful, totally free tool that often gets overlooked:

Google Search Console.

This is one of the best tools out there to understand how your website is performing in Google’s eyes. It’s like a direct line into how Google views your site—and whether it’s showing up in search results.

What Is Google Search Console?

Search Console is a free tool from Google that helps you monitor your website’s presence in search results. It shows you:

What keywords people are using to find your site
Which pages are getting clicks (and which ones aren’t)
Any errors Google finds when trying to crawl your website
Mobile usability issues
Which pages are actually indexed (and which aren’t)

It’s packed with insight—and most business owners have never even logged in.

Why It Matters

If you care about being found on Google (and we’re guessing you do), this tool helps you see what’s working and what’s not. Instead of guessing how your site is performing, you’ll actually have data to back it up.

And no—this doesn’t require you to be a tech genius. It’s fairly user-friendly, and even just looking at a few basic metrics can give you valuable takeaways.

We Use This for Every Client

At Christian SEO Company, Google Search Console is one of our go-to tools. As part of our Pay-As-You-Grow SEO Plan, we connect your site to Search Console and monitor it regularly to spot indexing issues, keyword opportunities, and performance trends.

It helps us guide your SEO strategy with data—not just guesswork.